JSONB is PostgreSQL's binary JSON type — it stores JSON data in an efficient, queryable, and indexable format. It lets you store flexible, semi-structured data in a relational database, combining relational integrity with NoSQL-like flexibility. It's one of Postgres's most powerful features.
JSONB vs JSON
JSON → stores the exact text (preserves whitespace/key order/duplicates), parsed each query
JSONB → stores a DECOMPOSED BINARY format → slightly slower to write, but MUCH faster
to query, and supports INDEXING and rich operators
→ Use JSONB in almost all cases (JSON only if you need exact text preservation).
