Wanaharakati wa kiwango cha juu wanatakabari vipaumbele vinavyompinga: watajiraji wanataka huduma za kufunga miamala, msaada unataka kukamatia hitilafu, uongozi unataka ukuaji, uhandisi unataka kulipwa madeni ya teknolohiia — na hakuna kwa ajili ya kila kitu. Kuanzeisha sio kuridhisha kila mtu; ni kukamatia vipatanishi vinavyotetea, vya uwazi vinavyolingana na mkakati.
Kuimarisha mkakati na data
✓ Tie decisions to STRATEGY → "this advances our goal more than that"
✓ Use DATA/IMPACT, not who argues loudest or most senior
✓ Apply a consistent PRIORITIZATION framework everyone can see
→ removes politics; makes the decision about the goal, not the person
